On the internet, we came out with several tutorials, tips and tricks to make your website successful but the key to success lies in the simplicity of the design.
As we have stepped in 2020, so the minimalism concept in web design is also making the buzz.
So, if you don’t want to fail your website and generate maximum leads from it, there are some secrets that you need to follow.
1. Call to Action
There’s no point in having a great website, if you don’t have any call to action on the page. For example, if a visitor is convinced by your design and content, he will next look to get in contact with you. And if you don’t display it, where will the visitors go?
Inserting call to action buttons like ‘Book Now,’ ‘Get a Quote.’ ‘Hire Us,’ persuades visitors to learn about you and see what you have for them.
And you should give special focus to the CTA button to make it visible on your website. It should be prominent in the whole design.
2. White Spaces
White spaces also called as negative spaces give the power to your design by creating a balance between the content and visual elements. It grows the readability of your website and allow the readers to focus on the thing that matters.
It saves your website from cluttering up space and let your designs breathe. It was not a common concept before 2018, but now it has become a must as it gives the reader the space to scroll on your website and increase your website value.
3. Consistency
Your content, visual elements, and design should relate to each other. If they all look different, they won’t create a uniform tone of your business website. In this context the typography, the layout and the content matters.
So, you should choose the colors, designs, and typography that relates to your potential audience and your business website.
Even if you are using the animations they should also be consistent with your website. Remember that consistency is the key to win your audience’s attention. If all elements on the website look different in their own way, it won’t form the consistency in the overall look.
4. Images and Videos
Do you know the interactive videos and images can do the part without letting you write the content?
Yes, if you better explain your message through visuals, you’ll grab more audience attention as compared to the text. That’s why the marketers and advertisers focus on creating attention-grabbing videos that give customers the content they are always searching for.
5. Write Words that Matter
In 2020, you shouldn’t write content on the website that’s made up of long paragraphs, have no SEO keywords and breakpoints in it. The readers will find it boring and won’t read it. While writing the content, you should focus on the title, headlines, description, key features and the quality of the content.
Take your website as the platform which maximizes leads for our business. If you don’t focus on making it proper, visitors will come and leave your website.
6. Contact Forms
You should make the point of contact simple for your audience, especially in the contact forms. Don’t make the form wordy by asking too many details of your audience.
We make great sales with our website designing Qatar by turning the complex form into simple ones. As a result, we witness a 120% better conversion ratio. The forms should consist of name, email, contact no, postal address and telephone.
So, the point is to keep your web forms simple so more users can engage through it.
7. Marketing
Never leave your design with quality development only. Marketing the website doubles your traffic 10x. You can only be a small space in the digital world if you don’t market your website well.
So, a quality design + marketing goes hand in hand.
To Wrap it Up
You cannot guarantee leads from your website unless you customize it to the user experience. The above points will help you to reach the golden gate of success via your web design.
Now, make your website a powerful tool to grow its reach and visibility.